Premier’s reputation as the leading supplier of pallet inverters worldwide has been founded on the quality of our product. The company was formed in 1993 and built on the experience already gained over the previous 15 years in building this type of equipment here at our Gressenhall factory.
First and foremost we believe you cannot have safety without quality and our reputation for building safe systems is most important to us. This starts with each component part that we buy in and of course is particularly critical with electrical and security items. For example, the Reer photobeam system that we have used for a number of years now has proved hugely dependable. Whenever you fit sub-standard components to equipment, safety is compromised.
A pallet inverter is not a machine you would expect to change as often as you change cars, or forklift trucks for that matter. The lifespan of a well-built machine should be 10 years in even the busiest location. Indeed, the average lifespan of the machine we build here is proving a good deal longer. At Premier we made a conscious decision a long time ago that we would not build pallet transfer systems that need replacement every 4 or 5 years and we had no wish to sell shed loads of spare parts. We have always believed the best policy in the long term interests of the company is to sell equipment built to last. Now we are in the enviable position of having many hundreds of machines out in the field and an equal number of very satisfied customers that we can call on for reference or recommendation to new clients.
Our fear was always that we might saturate our market with machines which never wore out or needed replacing. In fact, the market has continued to grow throughout the world and existing customers regularly return to us for second and third machines.
Much of Premier’s business nowadays is conducted through agents abroad. The many companies who represent us have come to rely on a dependable high quality machine. The last thing these distributors need is equipment in the field that results in continual breakdowns and irate phone calls from customers. They know when they sell a Premier machine they can collect payment without argument and know they have another satisfied customer.
In fact it is to our benefit that many of our agents are very small companies, even one man operations. It is a great advantage to all concerned that such is the reliability of the inverters they do not need an extensive service back up to support them. It also means that we can keep prices highly competitive as we do not need to allow any appreciable budget for warranty repairs.
The policy of the company will not change; we build machines we can be proud to sell. Quality works.
Why Quality is Important